What We Do

Company History

Paint is something that not many people pay attention to, yet it is pervasive in our everyday lives. It transforms living environments, protects materials from the elements; it communicates messages and adds character. For over 130 years, the world has been our canvas.

Through constant innovation and an adherence to the highest standards, Nippon Paint steadily expanded its operations from Japan to become the number one paint brand in the Asia Pacific region. In 1969 we established PT Nipsea Indonesia, which remains the country’s leading paint manufacturer and industry pioneer.

In line with our commitment to provide total paint and coating solutions for our diverse customers, PT Nipsea Indonesia offers a wide selection of Nippon Paint products in thousands of colours for a wide range of applications. We are constantly pushing the boundaries to allow for the preparation and application of paints with new and useful properties to meet the world’s ever-transforming needs.

Through research, development and strict quality control, we are proud to provide innovative solutions to our discerning customers, pioneering developments in the field that are crucial for businesses in many sectors.

Company Values

PT Nipsea Indonesia is guided by a core set of corporate values that form the heart of the organisation and its business goals.

  • Value of Creation

    Form the best value proposition and competitive advantage in order to encourage environmental sustainability and corporate citizenship.

  • Partnership

    Work with our partners towards mutually beneficial relationships and ethical business practices that develop a win-win situation for all.

  • Innovation

    We constantly challenge the status quo of technology by asking ourselves 'what if?', 'why?’ and 'why not?’ We strive to think outside the box and consider new and alternative ways of doing things to stay one step ahead.

  • Teamwork

    Alone we can only go so far. We work together towards a common vision and create a safe and encouraging working environment, supporting one another to reach our goals.

  • Entrepreneurship

    We embrace an entrepreneurial mindset, striving to constantly improve, overcome challenges and look for new opportunities and growth.

  • Integrity

    We develop a work environment where employees can be open and voice their opinion. We respect diversity and embrace different viewpoints, backgrounds and experiences.

Our Vision

PT Nipsea Indonesia strives to deliver the highest standards. Through a commitment to innovation, attention to detail and exceptional service, we hold onto our status as the market leader in the paint and coating industry.

  • Investors and Shareholders

    We work to generate profit and long-term growth, while maximizing value for shareholders.

  • Environmental Warriors

    Nippon Paint recognises that environmental issues are of fundamental importance to a responsible business. We follow the best environmental practices and ensure the preservation of the environment in all our activities.

  • Supporting Employees

    We’re committed to investing in our employees and providing a safe and conducive working environment. We constantly strive to provide training and support to help them advance in their careers and reach their full potential.

  • Suppliers and Business Partners

    PT Nipsea Indonesia forms quality, competitive and efficient supplier teams and deals ethically with partners and suppliers. A commitment to fairness and transparency has allowed us to develop long-term relationships with loyal business partners.

  • Consumer Satisfaction

    Customer satisfaction is our number one priority and this commitment to our clients is an integral part of our philosophy. We strive to provide the best value through quality and innovative products and services.




  • Manufacturing
  • Research and Development
  • Community Involvement
  • Contact

Environmentally-Friendly Products

At PT Nipsea Indonesia, we understand the products we choose to bring into our homes and workplaces have an impact on our quality of life. This is also true for the paint we choose.

To protect the health and wellbeing of our customers and the environment, PT Nipsea Indonesia is constantly investing in research and development to bring innovative eco-friendly paint products to the market.

When it comes to paint, no longer does “going green” mean sacrificing colour vibrancy or paint quality. Nippon’s Green-Choice series is an environmentally-friendly water-based paint that contains no lead or mercury and has a Volatile Organic Compound (VOC) content close to zero. With extremely low levels of VOCs, the Green-Choice series is much safer to use in a wide- range of environments and comes in a multitude of colour options, offering good coverage, durability and longevity without harmful odours, added solvents or chemicals.

Enhancing Workplace Safety

PT Nipsea Indonesia we strongly believe it is our duty and moral responsibility to create a safe, conducive and healthy work environment for all our employees.

To promote the health and wellness of our employees, we strive to continually improve work conditions and standards. Whether reducing workplace stress, removing potential hazards or providing adequate and ongoing training, we ensure each and every one of our employees can operate in a safe and positive working environment without risk to their physical and psychological health and welfare.

Some of our initiatives in this area include:

  • Developing and implementing an occupational safety and health programme.
  • Providing continuing education and training programmes for employees.
  • Implementing effective internal communication between employees.

Pioneering Research and Development

Nippon Paint's commitment to research and development (R&D) is the key to its success in innovation. As a global leader in anti-rust technology and a pioneer in chemical resistance, over the years Nippon Paint has made major breakthroughs in the development of resins, pigments, additives and solvents, and production technology.

Nippon Paint’s commitment to pioneering research and development standards has resulted in coating products with the highest levels of resistance to biological growth, extreme weather and alkaline, protecting and maintaining surfaces for decades to come.

Corporate Social Responsibility

At PT Nipsea Indonesia, we hold a strong belief in being socially accountable to the communities we operate in as well as to our staff, partners and stakeholders.

At the core of our business model, we strive to operate in ways that enhance society and protect the natural environment. We have grown our business in a way that allows us to give back to Indonesian society through a range of social, environmental and community initiatives, setting high standards of ethical conduct for the industry.

Through our CSR efforts, Nippon Paint hopes to become a pioneer in change in the following areas:


Reducing our Environmental Impact

At PT Nipsea Indonesia, we have a strong commitment to the environment. As an industry that is actively associated with chemicals, reducing our environmental impact is a key part of our strategy for the sustainable development of our business.

We strive to make our products in the least harmful way to people and planet. By developing high-quality, environmentally-friendly painting and coating products, we maintain the conservation of natural resources and reduce the company's environmental footprint.

At PT Nipsea Indonesia, we pride ourselves on being an environmentally responsible company. Through our own initiatives and by collaborating with various entities, we make a positive contribution to environmental challenges to create a better tomorrow for society and future generations.

Our initiatives include:

Achieving the ISO 14001 standard for environmental management.
Launching an environmentally-friendly product range, the Nippon Paint Green Choice Series, a water-based paint free from lead and mercury with a Volatile Organic Compound (VOC) content close to zero.
Creating an effective waste management system.
Introducing recycling programmes promoting environmental sustainability.

In all our operations we are strongly committed to:

  • Reducing water and paper usage
  • Reducing harmful chemicals and greenhouse gas emissions
  • Reducing energy consumption
  • Reducing manufacturing waste

Bringing Benefits to the Community

At Nippon Paint, we believe that giving back to the community is good for business. We work together with individuals and communities to create lasting change and give back to those who support and work with us.

Through sincere action, we gain recognition from citizens by making positive contributions to the welfare of the people around us, regardless of race, culture or creed. Through Nippon Paint’s CSR initiatives we bring prosperity to people in need.


Educating the Next Generation

At PT Nipsea Indonesia, we strongly believe in giving back to the community through education.

Education is one of the components of lasting development, bringing benefits to society for the long-term. Through various initiatives and programmes, we inspire and support youth, empowering them to become society’s future leaders and make a positive contribution to the world.

Our initiatives include:

  • Educating youth on the importance of the environmental issues we face and how we can take action.
  • Developing programmes that inspire teens to express themselves through the medium of art and colour.
  • Distributing educational messages through mural paintings.

The Nippon Paint Young Designer Award, Indonesia.

Launched in 2012, The Nippon Paint Young Designer Award, Indonesia provides a platform for young designers to show their talent. Encouraging students to enter the world of art and design, each year the prize is awarded to an up-and-coming artist as part of our mission to support the education and development of Indonesian youth.

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